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Work out what you really keep per lead

Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.

One order

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You keep $5.20 per order — 11.5% of the sale price.
Net per order
$5.20
11.5%
Profit per month
$2,078
$24,936 a year
Breakeven ROAS
2.62x
you are at 3.75x
Most you can pay per customer
$17.20
contribution before advertising

Where the money goes

  • Sale price$45.00
  • Cost of goods$13.00
  • Shipping you absorb$6.00
  • Platform + payment fees$5.21
  • Returns (amortised)$3.60
  • Advertising$12.00
  • You keep$5.20

Naive margin — price minus cost of goods — reads 71.1%. The real figure after every cost lands is 11.5%.

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Artfify — true margin
· $5.20 net per order (11.5%), not 71.1%
· Breakeven ROAS 2.62x
· $2,078 profit a month at 400 orders

Run it yourself: https://artfify.com

Work out what you really keep per lead

Put in your price, costs, fees, returns and ad spend. See what you keep per lead and the most you can pay to win a customer. Runs in your browser. No account, no card, no call.

Open the free tool

It runs in your browser. Artfify never sees your inputs.